Project / Sun Valley
As a growing church with 5 campuses, Sun Valley realized they needed to clarify and align their brand as an increasing number of new people were engaging their physical campuses and digital content. Historic provided a comprehensive process to clarify and align Sun Valley’s brand identity and story with their core convictions and culture. The result was a more compelling and consistent brand identity built on the theme of hope, something Sun Valley is known for far and wide. Their updated brand identity system included a corporate brand, sub brands, a new website, apparel, and environmental design—all making and delivering on a consistent brand promise.